Moz Keyword Explorer: A Look at How to do SEO Keyword Planning for Free (Or, Um, Blogging for Beginners!!)

No, I don’t work for Moz.com or get paid by them or ANYTHING. I’m a small blogger with a new blog. I don’t have a budget for the fanciness. Though I’ve been blogging for literally decades, I still don’t have the knowledge and experience to be an informed consumer of SEO products. I do know… Read More

Taming the SERP . . .ent : SEO for beginners and Keyword Planning

Google used to provide a free Keyword planner.  It isn’t free anymore. I’m told what you have to do is sign up for Google Adwords, start a campaign and IMMEDIATELY STOP IT to stop the dang thing from charging you. So what is a newbie blogger, home business person, or content creator to do, then? … Read More

Understanding Twitter Analytics in Three Easy Steps Because Four Steps would be Awkward.

Have you ever stumbled upon the statistics for your Twitter site and wondered, what the heck is all this supposed to mean? Impressions?  Engagements?  Here’s the skinny on getting a beginning understanding of Twitter analytics. If you’re on Twitter, you can’t escape the constant pressure to PROMOTE your tweets.  Before I start spending money, though,… Read More

Six Ways of Getting MORE Retweets!!! (No, not really. On bad advice, bots and Twitter)

LOL.  The crazy advice that you get on tweeting sometimes is flawed. Don’t believe everything you read out there, kittens.   I’ve pointed out before that you need to be aware of botnets.  Botnets work because your Twitter feed is run by merry elves–or perhaps space aliens is a better analogy– known as “algorithms.”  These elves or… Read More

Attack of the Twitter Bots!

Recently one of the people I follow tweeted out a HELP! on Twitter.  She’s suddenly gotten THIRTY followers!  She’s a blogger with a healthy number of real (“organic”) followers (over 800) but suddenly her “phone was going off!” with these thirty new people who all jumped on her Twitter account, following all at one time?… Read More

Pinterests and Blogging? How does that even work?

One of the most surprising revelations in my study of other people’s blogs is that Pinterest apparently matters in driving traffic to blogs.   Several bloggers I’ve read who talk about traffic and referrals cite Pinterest as an important referrers.  This would seen logical for DIY bloggers, hair and fashion, photography and food blogs–things that have… Read More